CBC’s annual fundraising campaign to take place December 5
November 17, 2014 – CBC OTTAWA is set to raise money for the Ottawa Food Bank for its 23rd annual holiday fundraising campaign, “PROJECT GIVE”. With the announcement, CBC Ottawa joins its sister stations across the country to support local food banks in their communities.
“We are thrilled to be selected as the recipient of CBC’s 2014 fundraising campaign,” says Michael Maidment, Executive Director of the Ottawa Food Bank. “Hunger in Ottawa is not unique to a specific group of people. We have clients of every race, gender, part of the city and age. Our partnership with CBC will allow people to hear their stories, going a long way to alleviate the stigma associated with food bank use.”
The 2014 campaign will be held on December 5 with a day of programming dedicated to raising awareness of the Ottawa Food Bank as told through the eyes of the people they serve, the volunteers who dedicate their time and money to the cause and the partner organizations throughout Ottawa who provide nourishment to the nearly 50,000 residents who use food banks every month.
“As the public broadcaster we have a unique and deep social responsibility to give back to our communities,” says Susan Marjetti, Senior Managing Diretor, CBC Ontario Region. “By partnering with the Ottawa Food Bank we can make a difference in the lives of a lot of people who might otherwise go hungry.”
Project Give will feature prominently across all of CBC’s locally produced shows including:
- Ottawa Morning, hosted by Hallie Cotnam, weekdays 5:30 – 8:30 a.m. on CBC Radio One, 91.5 FM
- All in a Day, hosted by Alan Neal, weekdays 3:00 – 6:00 p.m. on CBC Radio One, 91.5 FM
- CBC News Ottawa, hosted by Lucy van Oldenbarneveld and Adrian Harewood, weekdays 5:00 – 6:30 p.m. on CBC Television
- Online at www.cbc.ca/ottawa
Last year CBC Ottawa raised $136,000 for the Shepherds of Good Hope.